“Celebrate Your State”
The 2018 Washington State Fair campaign shoot was produced for Jones Advertising once again by BigHouse Production. A crew and cast of over three dozen collaborated during two days of filming in Puyallup to create memorable moments to be used in TV commercials, outdoor and transit ads and more. The shoot was directed by Mark Jones, with agency producer David Edgerton and cinematography by DP Mark Simon. The videos were edited by Lori Rodhall.
This campaign for the Washington State Fair was the coming out party for “Big Washington,” whose likeness was seen from Vancouver to Bellingham on TV commercials, billboards, newspaper ads, buses and more. This spot was part of that campaign, and is the result of a three-day film shoot produced by BigHouse Production for Jones Advertising. Mark Jones directed and George Riddell produced the TV campaign. Director of Photography was Mark Simon. Glenn Lorbecki created the music, with lyrics by David Edgerton. Video editing by Lori Rodhall.
The inaugural campaign for the Washington State Fair retired the longstanding Puyallup Fair brand. Jones Advertising developed the new look and identity for the Washington State Fair, including the campaign theme “It’s Time.” George Riddell and BigHouse produced a three-day shoot for the campaign for Jones Advertising, shot on location at the Puyallup Fairgrounds.